Hi, My name is Grace Carr!
I’m a Visual & Product Designer
who designs engaging, user-first digital experiences that blend aesthetics with functionality.
Work
2025 Motion Reel
Motion
Quest Diagnostics
Digital Product, UI/UX, Brand
Blizzard
Brand, Motion
RavelryBrand, Motion, AR, UI/UX
Cirro
Digital Product, UI/UX, Brand
Empyreal
3D Motion, Octane
Northwood Space
3D Motion, X-Particles
Inception2D Motion, Trapcode Particular
Trader JoesPackaging, Brand Identity, UI
Email
Linkedin
Resume
© Grace Carr
2020-2025 All Rights Reserved
Ravelry
“A Stitch That Tells A Story”
A personal project exploring how Ravelry, an online fiber arts platform, can better support users at every stage of their crafting journey, both on the platform and in the hobby.
Role(s)Brand Identity, UI, UX Design, Motion
DescriptionRavely is an online platform and social networking site for knitters, crocheters, spinners, and other fiber artists. Laucned in 2007, it is a leading resource for people who enjoy working with yarn and other fiber materials.
My goal for this rebrand is to enhance the platform experience by making it more engaging and educational, with a unified design system that is inclusive and empowering to artists of all levels.
Tools
Figma, Adobe Illustrator, Adobe After Effects, Adobe Photoshop
Timeframe
February 2025
—
May 2025 (14 Weeks)
Logo
Typography
Color Palette
User FlowRavelry's redesign centers on making fiber arts accessible to everyone, especially beginners. I addressed the platform's overwhelming information architecture by creating an intuitive system with integrated tutorials, smart technique recommendations, and personalized features. By lowering the learning curve and highlighting the right resources, the redesign empowers new crafters to start projects while giving experienced makers enhanced access to the tools they need
IA
User Flow(s)
Educational AR/VR Assistant
These screens show how a user would be able to learn with AR. The bottom left you can see a live stitch counter to help them follow a pattern without having to keep track simultaneously, a live pattern assistant so people could follow along as they work, and a project tracker so all users could have documentation of what they were working on and how much they have completed.
Additional
Ravelry reminded me that thoughtful design comes from understanding user behavior, pain points, and motivations, reminding me that good design is rooted in empathy and connection
A special thanks to my mentor: Gina Park
This project is a student work created for educational purposes only. I do not hold or own any rights to the photos used in this project. All images belong to their respective copyright owners.
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